Guerrilla Marketing

Sometimes, the best way to stand out is to break the mold. At Media Advantage, we specialize in unconventional, high-impact campaigns that turn heads, spark conversations, and create lasting impressions. Our guerrilla marketing strategies are designed to disrupt the ordinary and deliver your message in unexpected—and unforgettable—ways.

What Is Guerrilla Marketing?

Guerilla marketing is all about surprise and creativity. Instead of traditional ad channels, we use imaginative and interactive experiences that meet consumers where they are—on the street, at events, or in their daily routines. The result? A brand encounter they didn’t see coming but won’t forget.

What We Can Do

We work with your team to conceptualize, plan, and execute one-of-a-kind campaigns that leave your audience thinking, “Wow, that was cool.” Our capabilities include:

• Street Team Activations
  Branded pop-ups, costume characters, giveaways, and performances
• Flash Installations & Pop-Up Art
  Temporary displays or interactive installations in high-traffic areas
• Chalk, Stencil, & Sidewalk Campaigns
  Eye-level visuals that surprise and engage pedestrians
• Event Hijacks & Venue Tie-Ins
  Creative partnerships or unofficial activations during festivals, fairs, or major local events
• Experiential Campaigns
  Let people touch, try, or immerse themselves in your brand
• Props, Projections & Printables
  Think beyond signs—think spectacle

Where It Works Best

• Downtown corridors
• Parks & community spaces
• Campuses & universities
• Local events & festivals
• High-foot-traffic zones

Whether you’re promoting a cause, launching a product, or trying to connect with Gen Z, this approach works best when it’s unexpected, relevant, and visually bold.

Why It Works

• Disrupts the norm: Cuts through the advertising noise
• Budget-smart: Big impact doesn’t have to mean big spend
• Social-ready: People love to snap, post, and share
• Memorable: Builds emotional and experiential connection with your audience

Let’s Get Creative

Looking to go beyond traditional? Let’s dream up something bold. Guerilla marketing works best when it’s fresh, fast, and fearless—and we’re here for all three.